project #4
Shortimation
AREA OF PLAY
Quick Frames
A growing collection of short, animated experiments – most under 10 seconds. Some loop. Some fall. Some just exist to play. These are my creative pitstops between larger projects – quick bursts of motion, mood, and curiosity.
01.
Inglot
This project explores branding and marketing through a reimagined visual identity for Inglot. I chose the brand because I personally use their products and felt genuinely motivated to work with something I already connect to. To keep the work original and non-derivative, I redesigned the color palette and visual direction while retaining the core brand essence. This project pushed me to think critically about brand voice, consistency, and visual storytelling — and it’s one I’m proud of.
02.
Elements
This short loop was all about balance – designing fire, water, air, and earth (or more like veins) in a way that felt visually consistent. I focused on keeping the strokes, palette, and overall style unified across all four elements, even though each one had its personality. I reused the flame technique from my battlefield animation (and I know it could be better!), but my personal favorite is air – it’s soft motion and calming aesthetic made it feel just right. This is also where I learned how to create smooth, seamless loops – no stutters, no jumps, just flow.
03.
Momo
This project was driven by two things I love: momos (dumplings) and experimenting with physics in 3D animation. I followed a tutorial to understand the fundamentals of simulating physics, but added my own twist by replacing the original character with a momo. It turned the exercise into something playful and oddly adorable, and helped me learn how small changes can make a technical exercise feel personal.
04.
battle field
The one that started it all – inside a flickering flame.
I wanted to explore the CC Wave effect in After Effects, and ended up creating an eerie, post-battle scene revealed through the silhouette of a flickering flame. It was a challenge to get the wave effect and masking just right, but it’s also where I first discovered how exciting motion and illustration could be when they come together. It may be brief, but it taught me a lot – and it still holds a special place.
05.
Objects Falling
Weight is a feeling – not just a number.
In this exercise, I learned how to animate objects in a way that conveys weight, impact, and bounce. The goal wasn’t hyper-realism, but believability – making viewers feel whether something was light, heavy, or somewhere in between. For instance, the orange slice has a playful, bouncy fall, while the watering can lands with a heavier, more grounded thud. All the illustrations were provided by my motion design professor, Egan Friest, and the focus was purely on how motion tells the story.
